Date: 6 Nov 2009 Comments: 0

How do you turn your visitors into buyers? Are you happy with your conversion rate? Finally, did you know how to improve it? Many people just include a link, and that not necessarily instantly clear and think that is enough to turn visitors into buyers. In fact, lots of traffic online is wasted. Visitors are not swayed enough to make them to buy. That’s the reason why Project Covert Persuasion wants to bring this issue up and show the science behind conversions. It’s not enough to add a link, the persuasion of conversion is a regular process from landing on the page to clicking the order button. That’s why we as marketers have to understand it well.